Tariq Sultan Case Study

zClient Tariq Sultan Niche Business Coaching/ConsultingYear 2023Website www.linkedin.com/in/tariq-sultan-3b6951228/

In 3 months, EXOTTO helped Tariq Sultan to create a pipeline of continuous, compelling prospects.

Prospects

Conversations

Appointments

Customer Story

Tariq Sultan provides career coaching and business consulting services to individuals looking to advance their careers, get promotions, change jobs, increase profits or start and grow their businesses. He offers Career Packages, Business Packages, and Written Services (CV/LinkedIn optimization). He works with any small-medium business owner or people, looking to start businesses fresh businesses. His clients were small-medium business owners from all over the world who speak the English language.

To attract more qualified leads for his Ideal Customer Profile and grow his client base, Tariq partnered with Exotto to find the right decision-makers and a targeted lead-generation strategy for his business.

Challenge

Difficulty in reaching out to career professionals who are actively looking for career progression.
A systematic outreach strategy was required to reach business owners and aspiring entrepreneurs.
Needed a winning strategy to schedule more consultations and turn leads into paying clients.
Acquiring prospects through email and LinkedIn to reach professionals and small business owners globally.

The Solution

Strategic Planning: Exotto researched and established Tariq’s Ideal Customer Profiles (ICPs), studied industry trends, and developed a marketing strategy that matched his services.
Targeted Email & LinkedIn Campaigns: Exotto targeted career professionals, business owners, and aspiring entrepreneurs. Exotto segmented and personalized outreach campaigns and ensured engagement optimization, response rates, and conversions.
Engagement & Follow-ups: Exotto enabled one-on-one conversations with qualified prospects, which guaranteed significant conversations and quality appointments with professionals and business owners.

The Results

29 Appointments
445 Conversations
9656 Prospects Outreached

Tariq Sultan + Exotto

By collaborating with Exotto, Tariq successfully increased his lead generation efforts, connected with the right audience, and increased consultations with career professionals and business owners.

Better Relationships, Less
Work, More Sales.

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Tariq Sultan Case Study

In 3 months, EXOTTO helped Tariq Sultan to create a pipeline of continuous, compelling prospects.

Customer Story

Challenge​

The Solution​​

The Results​