Amber Perry Case Study
- Appointment Setting
- Marketing
-
Client
Amber Wallace Perry -
Niche
Women Entrepreneur -
Year
2022 -
Website
https://instagram.com/amberwperry
In six weeks, EXOTTO helped AMBER PERRY to create a pipeline of continuous, compelling prospects.
Prospects
Conversations
Appointments
Customer Story
Amber Wallace Perry is an Entrepreneur and a Network Marketing Professional. While she has been working passionately in tech for a greater part of her career, her true joy is to help people form new genuine connections and help them with multiple income streams.
The client’s focus was to meet the self-driven, eager, and desirous women leaders who understand the value of multiple income streams and have the fearless conviction to do whatever it takes to get what they want.
The goal was to have conversations with qualified candidates- one who is open to doing anything as long as it’s a legitimate opportunity that can help them achieve more.
Challenge
- Identifying Qualified Candidates: Finding women entrepreneurs who were genuinely open to exploring legitimate income opportunities.
- Building Genuine Connections: Establishing meaningful relationships with self-driven individuals willing to take action.
- Target Audience Engagement: Narrowing down the audience to women leaders in Nashville who aligned with Amber’s mission.
- Time Efficiency: Ensuring that outreach efforts focused only on high-potential leads to maximize productivity and results.
- Streamlining Communication: Developing a system to initiate and maintain conversations effectively with qualified prospects.
The Solution
- Targeted Campaigns on Email and LinkedIn
We created a precise outreach strategy targeting women entrepreneurs based in Nashville, Tennessee. By focusing on this specific demographic, we ensured that Amber’s message resonated with the right audience. - Optimizing Amber’s LinkedIn Profile
To boost her visibility and credibility, we optimized Amber’s LinkedIn profile to reflect her expertise and passion for empowering women. This step positioned her as a thought leader and attracted her ideal candidates. - Exclusive LinkedIn Campaigns
We launched a dedicated LinkedIn campaign targeting women entrepreneurs in the Nashville area. This allowed us to connect with professionals who were likely to align with Amber’s vision. - Qualifying Leads through Connector Messages
Using customized connector messages, we narrowed down the audience to qualified leads. This ensured that the conversations Amber had were productive and aligned with her goals.
The Results
- 20 Appointments
- 271 Conversations
- Outreached 4394 Prospects
AMBER PERRY + Exotto
By partnering with Exotto, she overcame challenges, achieved remarkable results, and established a strong foundation for future growth.
