Account Based Marketing
We target high-value accounts with precision and personalize content to the needs of the decision-makers by using account-based marketing strategies, leading to substantial conversion boosts for your business.
Account Based Marketing
We target high-value accounts with precision and personalize content to the needs of the decision-makers by using account-based marketing strategies, leading to substantial conversion boosts for your business.
Drive your business success with Exotto's powerful Account Based Marketing strategies!
Drive your business success with Exotto's powerful Account Based Marketing strategies!
How does our Account Based Marketing Service Work?
Market analysis and research
- First of all, we identify the industries and sub-industries where your decision-makers are.
- Then, we compile the list of target accounts – full name, company name, job title, revenue, years of experience, contact info, etc.
- After this, we create the value proposition and create messages that resonate with the pain points of the decision-makers.
- To initiate several ABM campaigns, we identify the sales opportunities and select accounts to target.
ABM campaign preparation
- We develop a strategy, choose the right channels, set clear targets, and offer a customized ABM campaign that aligns with the account’s industry, role, and needs.
- Then, we design personalization techniques and customize landing pages to engage and build relevance with your outreach.
- We A/B test and jiggle messaging by the target audience to increase response rates.
- We also offer CRM Setup and Customization to enable seamless capturing of leads.
Campaign launch
- We execute custom ABM campaigns to catch the attention of decision-makers.
- We launch websites run paid ads, do LinkedIn outreach, and email outreach and then evaluate key metrics such as engagement, response, and conversion rates.
- We keep your brand on top of our minds and nurture your leads according to it.
Maintenance and support
- We continuously refine campaigns according to market trends.
- Also, we track key metrics for better results.
- Finally, we adjust strategies according to real-time data and feedback.
How does our Account Based Marketing Service Work?
Market analysis and research
- First of all, we identify the industries and sub-industries where your decision-makers are.
- Then, we compile the list of target accounts – full name, company name, job title, revenue, years of experience, contact info, etc.
- After this, we create the value proposition and create messages that resonate with the pain points of the decision-makers.
- To initiate several ABM campaigns, we identify the sales opportunities and select accounts to target.
ABM campaign preparation
- We develop a strategy, choose the right channels, set clear targets, and offer a customized ABM campaign that aligns with the account’s industry, role, and needs.
- Then, we design personalization techniques and customize landing pages to engage and build relevance with your outreach.
- We A/B test and jiggle messaging by the target audience to increase response rates.
- We also offer CRM Setup and Customization to enable seamless capturing of leads.
Campaign Launch
- We execute custom ABM campaigns to catch the attention of decision-makers.
- We launch websites run paid ads, do LinkedIn outreach, and email outreach and then evaluate key metrics such as engagement, response, and conversion rates.
- We keep your brand on top of our minds and nurture your leads according to it.
Maintenance and support
- We continuously refine campaigns according to market trends.
- We continuously track key metrics for better results.
- We adjust strategies according to real-time data and feedback.
How your Pipeline Will Look With Exotto?
Focus on scaling your business while we deliver you sales-ready B2B leads.
We Take Care of The Entire User Journey
Reaching out to potential customers through multiple channels, ensuring a hassle-free experience for them. We create a fully integrated plan encompassing email, LinkedIn, and social selling so that your prospects are reached at the right time and place.
Prospects engage through an email opening, subscribing to a newsletter, clicking on an ad, answering in WhatsApp, attending a webinar, and so forth. The prospects are activated and become interested in your product or service.
Converting the interest leads to paying customers. Through customized appointment-settings and constant follow-ups, we ensure that your leads attend demo calls and online or face-to-face meetings with your sales executives.
Your Part In The Process
Attend booked appointments, run sales negotiations, and sign new deals.
How your Pipeline Will Look With Exotto?
Focus on scaling your business while we deliver you sales-ready B2B leads.
We Take Care of The Entire User Journey
Reaching out to potential customers through multiple channels, ensuring a hassle-free experience for them. We create a fully integrated plan encompassing email, LinkedIn, and social selling so that your prospects are reached at the right time and place.
Prospects engage through an email opening, subscribing to a newsletter, clicking on an ad, answering in WhatsApp, attending a webinar, and so forth. The prospects are activated and become interested in your product or service.
Converting the interest leads to paying customers. Through customized appointment-settings and constant follow-ups, we ensure that your leads attend demo calls and online or face-to-face meetings with your sales executives.
Your Part In The Process
Attend booked appointments, run sales negotiations, and sign new deals.
We could be your Perfect Match!
- You need to fill in your pipeline with effective account-based marketing strategies.
- You do not know how to use ABM software solutions for new opportunities.
- The lead-to-demo conversion rate is low, and personalized ABM campaigns can elevate it.
FAQs
We create customized ABM campaigns by identifying high-value accounts, reaching out to them, and engaging through personalized outreach to drive the best results.
We differentiate ourselves by using advanced software, customized messaging, data insights, and advanced techniques to deliver highly impactful campaigns.
We specialize in creating ABM campaigns that align with your goals and target audience to maximize engagement and conversion.
We utilize precision targeting and advanced segmentation to identify high-value accounts, ensuring our account-based marketing strategies are impactful and deliver results.
With our expert account-based marketing services, you can expect increased engagement, higher conversion rates, and a significant boost in your lead generation efforts.
Want to know more about Account Based Marketing Process?
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Book A Consultation TodayWhat’s it like to work with Exotto?
“The team at EXOTTO is doing really great work daily. Very Serious and Very Consistent! Their knowledge and expertise are quite valuable for us. You feel like they know what they are doing. I highly recommend their services.”
Shannon Etienne
"EXOTTO was able to grow my accounts on all different social media platforms. They know the insights of social media and how to build up your brand on social media. I would recommend Exotto for anyone running a business with Social Media Presence."
Joel Rottenberg
“I have worked with Exotto since Jan 2022 on different campaigns. They have developed a strong and nurturing connection in which they discover and prioritize the factors that will deliver the best results.”
