• Client

    Shawn M Smith
  • Niche

    Entertainment
  • Year

    2022
  • Website

    https://weareonjin.com/
  • Channels

    LinkedIn & Cold Email

In 5 months, EXOTTO helped Onjin to create a pipeline of continuous, compelling prospects.

Prospects

Conversations

Appointments

Customer Story

Onjin is a specialist in brand awareness, digital networking, lead nurturing, and revenue acceleration. They are a full-service marketing firm that assists businesses in attaining growth with creative strategies. Onjin has over 100 years of collective team experience and enables sales professionals to connect with their best-fit prospects through impactful, scalable conversations.

 

Even with their professionalism, Onjin encountered a number of challenges that worked against them. They lacked good brand exposure, poor marketing efforts, and inadequate customer outreach, which presented challenges in engaging their target customers.


Exotto came in to fill these gaps. Optimizing outreach into the right pool of leads through targeted email and LinkedIn campaigns, Exotto got Onjins calendar chock-full of pre-qualified leads, allowing their team to concentrate on substantial conversations with decision-makers.

Challenge​

  1. Establishing significant LinkedIn connections by reaching out to decision-makers within mid-sized entertainment and media firms.
  2. Finding optimal prospects and booking qualified meetings to fuel business growth.

The Solution​​

  • Strategic Outreach: A two-pronged strategy involving both email and LinkedIn campaigns was used to drive reach and engagement.
  • LinkedIn Optimization: Onjin’s LinkedIn page was optimized to resonate with its target market and enhance conversion rates.
  • Precision Targeting: Strategies were aimed at starting conversations with decision-makers like CEOs, founders, and managing directors of mid-sized entertainment businesses in the U.S.
  • Scalable Engagement: Exotto maintained regular, meaningful interactions that fostered relationships with prospects at scale.

The Results​

  • 93 Appointments
  • 1030 Conversations
  • Outreached 15232 Prospects

Onjin + Exotto

By partnering with Exotto, Onjin overcame challenges, achieved exceptional results, and solidified its position in the market.

Better Relationships, Less
Work, More Sales.

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