Profit Now Business Coaching Case Study
- Appointment Setting
- Marketing
-
Client
John P. Oda Phd -
Niche
Business Coaching/Consulting -
Year
2022 -
Website
https://www.drjohnoda.net/
In 2.5 months, EXOTTO helped Profit Now Business Coaching to create a pipeline of continuous, compelling prospects.
Customer Story
Profit Now Business Coaching is a forward-thinking company dedicated to helping businesses uncover hidden opportunities to increase their profitability. They provide simple, actionable strategies that enable their clients to generate significant growth without complex processes or overwhelming changes. By focusing on untapped assets and overlooked revenue streams, they have helped clients achieve annual revenues ranging from $500,000 to $10 million.
Despite their proven track record, Profit Now Business Coaching faced a significant hurdle: connecting with the right audience. While they had the expertise to transform businesses, their outreach efforts weren’t effectively reaching decision-makers who could benefit most from their services.
Recognizing the need for a fresh approach, they partnered with Exotto to create a targeted lead-generation strategy that could expand their reach, connect them with qualified prospects, and maximize their impact.
Challenge
- Target decision-makers in the medical industry, manufacturing industry, and financial services.
- Expand their audience and reach out to automobile dealers.
- Target companies with industry specialization in Technology.
The Solution
Exotto crafted a comprehensive, multi-pronged approach to address these challenges:
- In-Depth Audience Analysis:
Exotto started by conducting thorough research to understand the demographics, pain points, and needs of potential clients in each target industry. This research formed the foundation for creating highly relevant outreach strategies. - Tailored Campaign Development:
Based on the findings, Exotto designed custom email and LinkedIn campaigns. These campaigns featured personalized messaging and industry-specific language to resonate with decision-makers and highlight how Profit Now Business Coaching’s solutions could address their unique challenges. - Strategic and Scalable Outreach:
Utilizing Exotto’s expertise in LinkedIn outreach, the campaigns were executed at scale while maintaining personalization. The messaging was carefully tailored to engage prospects and encourage meaningful conversations, which led to better connection rates and higher appointment scheduling.
- In-Depth Audience Analysis:
The Results
- 27 Appointments
- 305 Conversations
- Outreached 8548 Prospects
