TVA’s MEDIAblitZ Case Study

Appointment Setting
Marketing

Client

Jeffery Goddard
Niche

TV Media Ads & Marketing
Year

2021-22
Website

https://tvamediagroup.com/mediablitz

In six months, EXOTTO helped TVA's MediaBlitz to create a pipeline of continuous, compelling prospects.

Prospects

Conversations

Appointments

Customer Story

TVA’s MEDIAblitZ is a full-scale, orchestrated media assault that blasts your message across 20,000+ TV, Radio, Print, Airline, and Social Media outlets for 3-6 months. It is designed to build brand awareness and solid ROI for clients via a national broadcast, cable, satellite, print, radio, digital, social
media, and PR campaign, reaching nearly every household in the country.

TVAS MediaBlitz faced marketing hurdles such as limited audience reach, low engagement, and ineffective campaign strategies hampering their success.

Uncover TVA’s MediaBlitz’s journey as they tackle marketing challenges and leverage Exotto’s solutions for remarkable success and amplification.

Challenge

Expand their audience and reach new decision-makers in the TV-Media industry.
Engage with people looking for cost-effective ways to get their product or service in front of millions of potential customers.
Build national brand awareness and potentially generate massive sales revenue.

The Solution

Launched multiple prospecting campaigns on LinkedIn and Email.
Did A/B testing to optimize creativity and identify the best approach to drive the highest CTR and conversion rates.
Targeted the right audience: CEOs, Presidents, CMOs, Marketing Directors, SVP or VP of marketing/advertising/sales, Brand marketing managers, Brand strategists, Directors of brand marketing, Directors of brand strategy, Chief Growth Officers in the US, CANADA AND the UK.

The Results

11 Appointments
596 Conversations
16338 Prospects Outreached

TVA’s MEDIAblitZ + Exotto

Witness the transformative power of Exotto's solutions as TVA’s MediaBlitz conquers marketing challenges, achieves outstanding results, and amplifies their success to new heights.

Better Relationships. Less
work. More sales.

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